The tech-driven transformation of the media ecosystem carries a clear message: now is the time to innovate to keep up with the media’s evolution.
Optimizing for clicks is always going to be a never-ending story – but audio can help make it a happy one.
Text-to-speech is a perfect bridge between being more accessible to your audience now and thinking about their future needs and demands. Here’s why.
We are proud to present the next generation of audio content powered by constant advancements in audio AI. Meet the Octopus and step up your audio game.
Read about the latest achievement in content technology that continues to leverage the convenience audio content brings to listeners and content creators.
A lot of dust has been raised over the past few weeks with the parts of Big Tech (the biggest tech companies around such as Amazon, Apple, Facebook, Google, and Microsoft) clashing with the news publishing world, which I’m sure you noticed. I am talking about the ruckus down under: Facebook’s and Google’s opposition to… Read more »
Fake news were still a big issue in 2020. Several publishers stepped up their game and enjoyed success by doing two key things.
Besides the usual, native advertising holds perhaps lesser-known options (like audio) that present the next generation of user experience and monetization.
Like most of the WWW, you’re likely excluding a significant portion of the population from interacting with your site. Here’s how to fix that.
For advertisers and brands, there has never been a better moment than now to unleash the power of digital audio advertising – here’s why.
Happy to share a copy of a press release we’ve distributed about our collaboration with Decathlon UK.
We are proud to collaborate with McCann Tech, a dominant group in the Israeli landscape – especially when it’s about strengthening the ties audio creates.
There will be always room to improve user experience. Take these 4 steps as a positive thing – an opportunity to make your website better.
User experience is a broad term that covers a lot, often confusing people. Anyone interested in it could always stand to learn a little bit more.
A winning content amplification strategy uses a number of techniques that ultimately deliver content to the right users in the right form.
With the advertising industry constantly evolving and adapting as new tech and regulations come into play, here’s what you can expect in 2020 and beyond.
If you’re looking to figure out what is content marketing and how audio content fits – this IS the post you’re looking for.
Content marketing strategy is essential for a modern business these days but it needs to be well-planned and executed.
The role of content amplification is essential in the broader marketing strategy – here’s a breakdown of why that is the case.
Offering a listening experience is not enough anymore. With a text to audio converter, you can maximize your content – here’s why it will work.
When it comes to content consumption, things have changed. With the increased focus on listening, offering a reading experience only is super risky.
Too much noise makes it harder for bloggers to drive traffic. However, most of these problems can be solved by one simple action: converting articles to audio.
The fundamental differences between voice search SEO and traditional website SEO start with rankings. Factors that typically affect website rankings aren’t necessarily the ones that affect voice search and vice versa, even though Google uses the same algorithm for rankings. As we move from short keywords to long phrases and queries, all with their specific nuances, there’s more effort involved now.
If you don’t generate enough interest, you’re losing serious money. Learn how audio can increase engagement and improve user experience.
Find out how you can win the battle of improving UX and retaining the reader’s attention with audio content driven by voice-first technologies.
Learn how to enhance your readers’ user experience and increase the overall engagement with voice by turning eyeballs to eardrums.