Accessibility in the era of audio and voice revolution

Ron Jaworski

Oct 12, 20207 min read

Accessibility in the era of audio and voice revolution

The issue of accessibility in this digital world of ours is one I hold very close to my heart. Recently, I had a great opportunity to...

How authors and publishers can leverage AI audio solutions to improve sales

Ron Jaworski

Oct 5, 20204 min read

How authors and publishers can leverage AI audio solutions to improve sales

In September, I had the amazing opportunity to talk at the Digital Book World Global, where leaders and pioneers from across the global...

Ron Jaworski

Sep 10, 20204 min read

What is digital audio advertising?

People can’t get enough of digital audio, it seems. Whether it’s podcasts, audio articles, streaming audio, online radio, or audiobooks,...

Why you should leverage custom text-to-speech in news

Ron Jaworski

Sep 4, 20205 min read

Why you should leverage custom text-to-speech in news

With news all being equal more or less, success in this particular media segment primarily relies on one thing: creating and delivering...

How to develop an audio content strategy

Ron Jaworski

Aug 31, 20209 min read

How to develop an audio content strategy

The way I see it, the audio revolution is a fact. In these fast times, people demand and rely on consuming content immediately. That’s...

Decathlon UK now provides a listening experience using Trinity Audio

Ron Jaworski

Aug 26, 20202 min read

Decathlon UK now provides a listening experience using Trinity Audio

Happy to share a copy of a press release we’ve distributed about our collaboration with Decathlon UK: Decathlon is empowering their...

How to monetize a news website like a media mogul

Ron Jaworski

Aug 4, 20209 min read

How to monetize a news website like a media mogul

Through my daily dealings with the tier-1 global publishers, I have a rare and amazing opportunity to get a peek behind the scenes and...

McCann Tech and Trinity Audio bring Tech brands Value using ACDP – Audio Content Discovery Pla

Ron Jaworski

Jul 31, 20203 min read

McCann Tech and Trinity Audio bring Tech brands Value using ACDP – Audio Content Discovery Pla

Every once in a while, I get to express my opinions on the thing I love and am fortunate to make a business out of – audio. This writing...

Ron Jaworski

Jun 29, 20207 min read

What makes a winning audio ad?

The growth in programmatic audio has allowed brands and advertisers to get a footing in a new, yet familiar channel that can both engage...

Advertising in the audio era: audio ad formats you should leverage

Ron Jaworski

Jun 22, 20205 min read

Advertising in the audio era: audio ad formats you should leverage

Being connected 24/7 (or at least, the better part of the day) has made it possible for brands and businesses to collect valuable bits...

Why the current pandemic will accelerate the adoption of voice technology

Ron Jaworski

Jun 19, 20204 min read

Why the current pandemic will accelerate the adoption of voice technology

There are rare occasions that happen on a global scale after which things will never be the same again. COVID-19 pandemic was/is that...

What you need to know about native audio advertising

Ron Jaworski

May 22, 20206 min read

What you need to know about native audio advertising

Native advertising has been around for some time, but what happens when you throw audio into the mix? You get a channel for brands to...

What is voice marketing and why you should use it

Ron Jaworski

May 19, 20209 min read

What is voice marketing and why you should use it

When it comes to core principles, voice marketing is no different than any other form of content marketing. Brands should be utilizing it...

We’re live on all 30 McClatchy newsrooms

Ron Jaworski

May 11, 20203 min read

We’re live on all 30 McClatchy newsrooms

We’re thrilled to take our partnership with McClatchy to the next level. For those of you not familiar, McClatchy is one of the leading...

Digital audio advertising – trends and forecasts in times of coronavirus

Ron Jaworski

Apr 30, 20206 min read

Digital audio advertising – trends and forecasts in times of coronavirus

As digital advertising trends go, audio advertising has one very important aspect to it – to fill a gap in screenless media and enable...

What you need to know about programmatic audio advertising

Ron Jaworski

Apr 27, 202010 min read

What you need to know about programmatic audio advertising

Digital audio listening is continuing to reach record levels each year, with now an estimated 192 million in the US alone listening every...

Ron Jaworski

Apr 8, 20202 min read

How to advertise during corona (Not if)

Riffing off on some thoughts about advertising in these days of uncertainty and global crisis. I think many advertisers are hesitant and...

Ron Jaworski

Mar 30, 20209 min read

4 steps to improve user experience

User experience (or UX as it’s affectionately called) is a fickle thing. As a concept, it covers A LOT of things yet tells you very...

What is audio content: the one post you need to read (or listen to)

Ron Jaworski

Mar 26, 20208 min read

What is audio content: the one post you need to read (or listen to)

It has become my unwavering mission to promote audio content as a viable content marketing and advertising option. Little by little, I...

Life in quarantine: 4 skills to help you pass the time

Ron Jaworski

Mar 23, 20204 min read

Life in quarantine: 4 skills to help you pass the time

It’s pretty surreal to see how the entire world is affected by the coronavirus outbreak. Yet, a lot of voice-first people’s light bulbs...

The Voice of Audio

Sounds great, right?!

Subscribe to our newsletter for industry updates and subscriber-only content.

We promise not to spam