BOOST DIGITAL ASSETS WITH
NATIVE AUDIO CONTENT
Trinity is an audio content solution, providing publishers with a completely new way to engage, grow and monetize audiences by effortlessly transforming content into audio
A publisher that isn’t excited or scared, is asleep at the wheel.
THE AUDIO
REVOLUTION
We’re living in exciting times of an exponential audio technology revolution. Remember how not long ago people didn’t have mobile phones? Or internet? In the blink of an eye it’s become impossible to imagine life before the eruption of such technologies.
The rate of change is growing so fast that in a matter of months it’ll be inconceivable for publishers to offer an experience of reading alone. Just as offering print only solutions is a thing of the past.
WHY IS THIS
HAPPENING
We live in the age of efficiency – we’re always doing something while doing something else. Readers no longer have the luxury of sitting and reading a full article – which, as you’re well aware, leads to skimming and browsing, causing major drops in user engagement on content sites.
It suits the behavior of this age. It suits the rapidly changing technological landscape.
Audio is turning mainstream
Effortlessly Audiofy your Content
With a Super Simple Integration, Trinity instantly converts content from text to audio with the most natural sounding voices
Engage Them Where They Already Are
Make your content accessible on the go – wherever readers have already become listeners – in the gym, on the commute, at their desk
Innovative Technology
Our native technology continuously learns your listeners’ behavior and seamlessly integrating ads into their experience.
Upsell Subscriptions with Audio
Happy users are loyal users. Gain more subscribers with Trinity Audio
Add Eardrums to Eyeballs
By adding an audio dimension to your content, you’re increasing onsite engagement by 5X and more
Audio as a new revenue stream
Monetize your website and Increase your average eCPM by up to 50%.Boost your direct sales offering to agencies and premium advertisers.
SIMPLE & INTUITIVE
Easy onboarding, fast adoption
Converting articles to audio used to be technically challenging, expensive and took too long to turn around – not ideal in an era of relevancy and speed.
Now it’s a matter of minutes!
FLEXIBLE & VERSATILE
Customize your users listening experience
People have different preferences when it comes to cloths, same goes for audio. Users can choose from a variety of languages, voices and playback speeds to enjoy the perfect listening experience.
MAKE IT YOUR OWN
Provide a native audio experience of your content
Match our players to your site’s look and feel and choose which audio articles of your content will be displayed to your users. Our content recommendation engine will increase engagement on top trending and related content of your choice.
ALREADY ENJOYING TRINITY’S PLAYERS
We continually look for ways to provide our content to readers on all platforms. With Trinity Audio, we've found a partner with a turn-key solution to convert our large volume of local daily content to audio, and reach our audience across all experiences.
Stacy Volhein, VP - Digital Services at Euclid Media Group
“At Minute Media, we seek to partner with best-in-breed technology solutions, and with AWS and Trinity Audio, we have the technology to transition our scale in the written word to audio at scale and across multiple platforms, aligning ourselves further with this emerging platform for media consumption.”
Rich Routman, President & CRO of Minute Media
“We love how Trinity Audio works on our site. Thanks to Trinity Audio we’re able to provide our readers the listening experience they very clearly expect and want.”
Monette De leon , Ad Operations Head, Inquirer.net
Read about audio
The potential of digital audio advertising
Digital audio advertising has done a lot to make digital audio the go-to medium for both publishers and advertisers, with plenty of potential left.
The challenge of determining KPIs for audio
While very important, current audio measurement strategy is severely lacking because KPIs for audio are based on its video and display counterparts.
Audio is turning mainstream